PTW was a gold sponsor at the Game Quality Forum ASIA in October 2018, the premiere event in Asia for QA, Customer Experience and Localization professionals from the games industry to meet, discuss, and showcase the latest methods and technologies. The event attracts industry professionals from across the region and worldwide, bringing together a unique gathering of assembled experts and visionaries - developers, publishers, service providers - into a single event guaranteeing lively exchanges, fascinating insights and sparkling ideas.

PTW’s Senior Director of QA, Sijo Jose, and Vice President of Global Customer Experience, Wilson Nieves, delivered a session on the benefits of integrating your Quality Assurance and Customer Experience teams worldwide. If you’d like to learn more about the many benefits of integrated QA and CX, read our LAB article here.

In the last few years the games industry has seen important changes in the APAC market. With companies in this area experiencing year-on-year growth of over 20%, all eyes are on Asia. Advanced approaches to localization, culturalization and player support are integral to the success of game releases in this region, where geographical, cultural and commercial intricacies can only be navigated using in-territory experts, insights and know-how.

As a global company headquartered in Japan with 25 years heritage in the international video games and interactive media industries, PTW is deeply committed to games in Asia. We sponsored the Game Quality Forum ASIA since its inception in 2017, even holding the event’s first launch party!

With studios in North America, Europe and India, complemented by an integrated Asia footprint in Japan, China, Taiwan, Korea, Singapore and Malaysia providing Translation, Localization, Customer Experience, and Quality Assurance for games of every genre for every platform, PTW is a unique gateway partner to international games clients launching in Asia, and to well-established local clients launching internationally.

Contact us for more information on PTW’s internationalization services.